According to the report for the first quarter of 2019, Huawei’s sales revenue was 177.9 billion yuan, a year-on-year increase of 39%, and the net profit margin was about 8%, a slight increase year-on-year.
With the annual sales in 2017 and 2018 increasing by 15.7% and 19.5% respectively, the revenue growth in the first quarter of 2019 can be said to have achieved a good start and maintained a slight increase in profit margin. Huawei continues to show a relatively healthy revenue and profit situation.
According to market research firm IDC, Huawei’s smartphone shipments reached 206 million units in 2018. At the Shanghai AWE 2019 conference held in March this year, Huawei’s consumer business CEO Yu Chengdong said that in 2019, Huawei’s smartphone sales target is 250 million to 260 million units, which is expected to surpass Apple and challenge the status of Samsung’s long-term market share
Considering that the first quarter is the off-season of mobile phone sales, the brand’s shipments in the fourth quarter generally reach a peak. Compared with IDC’s 2018Q4 Huawei shipments of 60.5 million units, it can be judged that Huawei’s mobile phone shipments in the first quarter. There has been a certain growth year-on-year, and the completion of the sales task for the quarter should not be a problem. And even if the last three quarters are flat, there is no growth, Huawei smartphones can also complete 250 million units of shipments.
Earlier, IDC had predicted that global smartphone shipments in 2019 would fall by 0.8% year-on-year. The growth in shipments of Huawei’s smartphones shows that it has made progress in the battle for the stock market.
With the release of high-end P30 series mobile phones both internationally and domestically, Huawei’s smartphone shipments and profits will further increase in the next quarter, consolidating its full-year development goals.
The report also shows that as of the end of March, Huawei has signed 40 5G commercial contracts with the world’s leading operators, and more than 70,000 5G base stations have been sent to the world. The enterprise business is the world’s first commercial 5G technology blessing Wi-Fi 6 AP. As of the first quarter, Huawei’s Wi-Fi 6 shipments ranked first in the world.
In the annual report released in March, Huawei said that its 5G commercial contracts were more than 30, and 5G base stations had shipped more than 40,000. Obviously, Huawei’s 5G commercial contract continued to gain in Q1, and Huawei’s shipments and sales growth of 5G base stations have increased significantly in the past quarter.